We are surrounded by colours from the moment we wake up until the moment we go to bed at night. All of these things have colour, including our homes’ walls, our food, and the sky above us. And although we might not always be aware of it, these colours have a significant impact on our emotions. On Balkan Beats 44 we will explore this fascinating field: the psychology of colour.
Emotions are complex and multifaceted, and their relationship with our senses is equally complex. Our ability to perceive colour, for example, can influence the emotions we experience, while our emotional state can also affect the way we perceive colour. Emotions are an integral part of the human experience, yet they are often misunderstood and undervalued. From the euphoria of joy to the depths of frustration, emotions can have a profound impact on our thoughts, behaviours, and overall well-being.
Understanding the psychology of colour can be incredibly useful in a number of different settings. For example, businesses can use colour to create a certain atmosphere or evoke a certain emotion in their customers. In this magazine, we bring together a variety of fascinating subjects and give our own findings, experiences, and opinions, including articles on colour blindness, a photography workshop, synesthesia, and a guide to accepting your emotions.
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